The Tails of Glory is a New York-based performance art troupe that performs each year at the Coney Island Mermaid Parade. What began as a modest group of 6 friends doing a little dance routine in 2002 has evolved into a ensemble of 30— give or take a few from year to year. Though our individual lives have change dramatically over the last 20 years, we march on! With our devoted group of Bait, we take Coney Island by storm each year on (or around) the summer solstice.
2023 Coney Island Mermaid Parade!
Hallå from the world famous performing mermaid supergroup, the Swedish Fish!
The group was originally formed in the 1960s in the Baltic Sea, after several mermaids met at a mermaid folk festival and decided to form a band.
Originally called TäjlsavGlårj (pronounced “Tails of Glory”), the group decided in 1972 to enter Mermaidfestilaven, the Swedish iteration of the Mermovision song contest, where they performed their song “Hej, Poseidon!” Though they finished the contest in third place, the song was a huge hit in Baltic underwater discos. Determined to win the next year, the group changed their name to Swedish Fish and entered again in 1973, performing their new single “Aquavitalita,” which swept them to a first place win. Hurra! Just a few months later, the group had huge hits with the singles “Splashing Queen” and “Hot Glögg in the Summer Sun,” leading to the release of their first album, Super Grouper. Despite the fact that Swedish Fish was already the name of a popular brand of canned lutefisk (not to mention a popular brand of red candy in the US), their popularity was such that they were able to negotiate with the company to keep the name. Since then, the sirens have swept the world with their brand of shimmy and sparkle.
They were happy to be at Coney Island on June 17, 2023 for the Mermaid Paraade! Tack! Alla dansar!
Photos by Erik Richmond
For 20 years, Coney Island has been the home away from home for all the Tails of Glory mermaids from around the country. We are eternally grateful to the good folks at Coney Island USA who have been the driving force behind the Mermaid Parade for the last few decades (as well as the Museum, Sideshow and other events for which Coney Island is famous).
Like many organizations, CIUSA has been hit hard by the pandemic. If you are able, please consider donating to them. CONEY ISLAND 4EVA!